"Saving Face"/Asian

Most commonly found in Asian countries, "saving face" is an ancient honor/shame ethos where gaining public honor (i.e. "face", for yourself and for your group/family/tribe) was everyone's obsession. For our purposes at the Honor/Shame Bible, this particular ethos will be our main focus, because it most resembles the cultural background of the Bible. In fact, it was the social currency of the ancient world. 

As an example, people in the West often don't feel the obligation to smile for others if they themselves are not doing well or are suffering. Within individualism, "keeping up face" is not as important as Asian cultures, where, even if you are suffering, you still must smile and act as if all is ok. To admit to suffering and for that suffering to come through in your demeanor, at least in some situations, is considered shameful.